Someone has a wicked sense of humor. Style Saves the World pointed us to Spot on Square, an company churning out environmentally sensitive products for children. At first glance? Cute. Modern, hip. Very cute.
On a normal day, I'd have let it go. But... curiosity called, and I decided to dig around the site to see what the mod home furnishings store had to offer. And I'm so glad I did. Here's why...
For those of you who don't know (okay, 99% of you won't know), in my "day job" I'm a professional interactive designer. I design web sites, blogs, corporate branding... you name it. Whether it involves pixels or paper, I can make it (and you) look fabulous. (My side gig and future direction is interior design...which explains this blog, and my love of all things interior...but I digress...) What does this have to do with Spot on Square? I'll tell you...
Design involves a lot of organization and a systematic way of doing things. You are constantly naming files, assets, projects. Naming plays a large role in the life of a designer. And as time goes on (10+ years in my case) you begin to have a lot more fun with it. After all, in most cases, only you will see the names of your files. But product design and branding allows you to assign names to objects that others will see. Often these are personal, and only mean something to the team (think: wallpaper named Isabelle, possibly named after the designer's daughter), but other names are almost there as hidden jokes. Which, I can only assume, is the case with this product...
Mies, as this plaque is called, is quite the funny name for a piece of bamboo wall art with the shape of a rat in it, no? As a student of interior design and architecture, I can only assume the team (or comical person) who named this planned to build a little humor into the product. Mies. MIES. As soon as I see it, I immediately think Mies Van der Rat. Sorry, this 'designer humor' may be lost on you.
And that's not all... Charles is the name of the cow. Wait for it... wait for it... Chuck. Ground chuck. I'm sorry, but this is too funny to ignore. And Frank is the name of the pig. Has to be an ode to those cheap little ballpark franks made with pork. I'm sorry, but this was too funny to keep to myself.
(Roshini... I hope you are out there giggling...and I hope you're having fun giving quirky, tongue-in-cheek names to as many items as you possibly can. For the other 99% of you out there... forgive me for laughing at the humor of my peers.)