DesignSponge has an excellent interview with ecofabulous founder Zem Joaquin. It was refreshing to read that she once rejected her enviro-friendly upbringing. It brought me to fully appreciate what she's trying to accomplish with he ecofabulous brand... basically, that you don't have to live in a teepee in the woods and reject all advancements made my mankind to be environmentally sensitive. Best of all, I didn't see the issue of partisan politics mentioned once in the article.

So two thumbs up for a great interview. And be sure to check out ecofabulous. Even I, a meat-eating, leather-wearing, non-hybrid driving fashionista, can get beind the blended lifestyle she's promoting. Now... go forth and be a bit better to the world this weekend without once compromising your style.