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March 17, 2008

Pivot!

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Whenever I hear the word pivot I am taken back to the classic friends episode where they move the sofa. I can't tell you the number of times I've 'supervised' while having people move large pieces of furniture for me. Like Aniston, I'm always confident they will fit - no matter how small the space. This is consistently met with much frustration from my helpful companions. 

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So when I saw the new Pivot table by Israeli designer Shay Alkalay I had to giggle at the name. But Shay's innovative design quickly halted my laughter. Talk about functionality. Storage, versatility and high concept all rolled into one cool piece of furniture. I initially only came across the blue version (as featured in the NY Times), but fortunately dezeen opened my eyes to the deep walnut option.

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Who is Shay? dezeen fill us in:

Shay Alkalay is a young Israeli designer. Having graduated from the Royal College of Art in London in 2006 (MA Design Products, Ron Arad’s Course) he is now designing in his own Raw-Edges Design Studio in London

Check out his studio Raw-Edges.

What the beautiful people are saying...

I, too, am instantly taken back to that Friends episode whenever I hear the word "pivot" or see a sofa being moved! It was one of the funniest scenes. Anyway, I like the walnut finish also; very nice!

we always end up crying out 'pivot!' when we're moving something. I love how that's such a part of pop culture now. certainly makes sofa moving more fun ;)

Something to say, gorgeous?

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Authored by designer Franki Durbin.
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